Employing an independent business coach as a company “fixer” is a growing trend among astute CEO’s who are facing even more rapid and disruptive changes in a world operating on a pandemic knife-edge.
As company leaders come to grips with the fact that a “command-and-control” leadership strategy is no longer viable, an increasing number of CEO’s are turning towards external business coaches to steer their businesses through choppy waters. In fact, according to an article published on Linkedin.com, the business demand for coaching is almost doubling every year.
There are hundreds of professional coaches based worldwide who provide an array of coaching strategies to executives at Fortune 1000 companies, while up to 40 per cent of Fortune 500 companies use executive coaches
. There is an obvious reason for that if one considers that success breeds more success.
As more businesses become the beneficiaries of successful strategies implemented by external business coaches, their CEO’s have come to realise the value of impartiality to clarify goals and unlock the potential on the road to achieving development objectives. Coaching gives business leaders an impartial perspective into the obstacles standing between them and the objective of achieving goals and identifying skills and key strengths.